25 Things: Golden Triangle Messaging Platform
| AOR Agency News | Jeannie Wert
Earlier this summer AOR partnered with our local neighborhood organization the Golden Triangle Creative District to develop the District’s messaging platform. The Creative District recently rebranded in an effort to better represent the neighborhood members, residents, businesses, and institutions in the area.
Through this transition, the District needed guidelines for creating all marketing collateral and to inform the next steps for the District. AOR is proud to have our business located in this vibrant, eclectic and exciting neighborhood and were thrilled at the chance to give back.
AOR worked closely with the Golden Triangle Creative District staff, marketing committee and Board members to fully understand the organization and their goals. Following this research phase we carefully created a comprehensive messaging platform, meant to assist the non-profit organization’s staff, stakeholders and advocates communicate what the District is and how it benefits the neighborhood as a whole.
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