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Film on the Rocks Branding Through the Years

Branding

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Film on the Rocks is a collaborative production of the Denver Film Society and Denver Arts & Venues created to provide an affordable opportunity for the community to enjoy films and live entertainment at Red Rocks Amphitheater. Throughout the summer, Film on the Rocks hosts a variety of movies from classics like The Goonies to blockbusters like Black Panther.

Film on The Rocks GraphicsSince 2008, AOR has partnered with Denver Film Society each year to create unique branding to bring the summer film series to life. Each summer’s brand is then used to promote the events through digital and print media including social media posts, emails, landing pages, and posters. What’s more, AOR is proud to report that since our partnership began, FOTR has sold more than 47,000 tickets, sold out three shows, and maintained stable averages year after year.

To celebrate our 10-year partnership, we wanted to take a look back at the past creative concepts. Watch the video below to see the branding evolution of Film on the Rocks.





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