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Derek Effinger LinkedIn logo icon

Account Director

Derek is an experienced professional with well over a decade of experience. He has a proven track record with integrated strategy, blue-chip client management, digital marketing, production logistics and budget management.


Having lived in Boulder since he was 6, Derek is a Coloradoan through and through. After graduating from the Leeds School of Business at the University of Colorado, Derek cut his teeth at Crispin Porter + Bogusky working on such clients as Microsoft, Under Armour & Applebee's. After being recruited to work in Los Angeles Derek delved into the world of celebrity contract negotiation and worldwide production through years working with HBO, AT&T, Square Enix, Red Bull and Ubisoft. Now, back in his natural Colorado habitat, Derek couldn't be more excited to join the team at AOR and help push his clients business forward.


  • Integrated Marketing
  • Relationship focused client services
  • Tailgating

Favorite Things

Derek is a bearded, scuba diving, snowboarding, dog owning, hip-hop enthusiast & a Denver Broncos fantastic. He also enjoys a good plate of bacon.

Recent Blog Posts by Derek Effinger

Michael Social Distancing

“People-first” in 2020

“Dumpster Fire. Crap Shoot. End of Days…” This is the year of “recaps” like never before. What can one say about 2020 that hasn’t already been said, lamented, and laughed… Read more »

Higher Education Marketing During a Pandemic

This fall, whether students are grabbing their laptops and logging in from home or unpacking their masks, hand sanitizers, and anxieties in the dorms, college looks different in ways no… Read more »

Hotel checkin technology

Top COVID-19-Induced Hospitality Trends | Part 1: Hotels

Nearly every industry is experiencing an onslaught of new, unpredicted trends as a result of the equally unexpected pandemic we’re currently living through — and hospitality is no exception. Along… Read more »

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